Written Questionnaire Results

I recorded my quantitative results in this table:

Q1	Close Up	9 - 45%	Longer Shot	11-55%
Q2	Bold Font	16 - 80%	Normal Font	4 -20%
Q3	Lots of Plugs	14 - 70%	Few Plugs	6 - 30%
Q4	Block Layout	5 - 25%	Picture Layout	15 - 75%
Q5	Informative	0 - 0%	Interview	20 - 100%
Q6	Serif	3 - 15%	Sans-Serif	17 - 85%

From my results I can see clearly that there are definite choices made persuading me to follow the conventions of a music magazine. My particular target audience has shown me that the quantitative data produce highlights key aspects that must be obeyed for example all of the questionnaires filled out answered an interview style article over an informative piece of text. This means that I will definitely be using the interview style as 100% answered yes. In another example 80% of the audience chose bold font for the front cover title over normal font. This may be because of the fact it stands out more and is more eye catching which seems to be a common popular aspect. Serif came over San-serif meaning I will not be using the flicks on my font as 85% of people questioned answered sans-serif. 75% chose a picture layout over a block layout therefore I will be focusing on using pictures on my contents page over information. As only 45% of my target market answered yes for a longer shot on the front cover main image I could be persuaded to change this result and go against it by using a close up. People prefer having lots of plugs over the 30% fewer plugs.

In my Qualitative results I have made some interesting observations on the quotes that were used. For example when asked the question 'what colours attract you to buy a music magazine?' most said the primary colours such as Red, Blue and Yellow. Also the more frequently used Black and White are very effective as they are 'simple yet effective'. The next question which was 'What genre music magazine would you buy?' every person asked answered chart/pop. This makes my conventions of what my particular audience would prefer very accurate and reliable as they are my main audience. In the third question most answers included 'fun', 'attractive', 'entriging' and 'interesting'. The language answers were mostly informal with lots of quotes and little description. This will be considered when planning my interview as most of the article will be embedded in quotes. The informal language is a typical convention when writing music magazine articles and could potentially include colloquial language and swearing depending on the genre of the artist. My answers for what the audience would like to read about in the article included 'general facts', 'lifestyle', 'hobbies', 'interesting facts' and other interests of the artist. In the extras question the answers included 'winnind a prize', 'free posters' and 'awards'. Overall this qualitative data will be taken on board when planning my magazine as it is the most accurate way of recording what my specific audience prefer.